The GCC AI Pulse: Mapping the Region’s Readiness for an AI-Driven Future
AI and Generative AI (GenAI) have emerged as transformative forces across all aspects of modern economies, profoundly impacting productivity, innovation, and are set to enhance citizen daily routines and quality of life. Around the world, governments must ensure that their countries are equipped with the foundations to leverage this fast-developing technology. Their leadership is key to harnessing AI’s many benefits in ways that safeguard the wellbeing of industries, businesses, and individuals while promoting strategic adoption in service of national development goals. In the GCC, where national visions hinge on economic diversification, innovation, and digital transformation, readiness to deploy and scale AI is becoming a critical differentiator. To understand each country’s current readiness, we are launching the first edition of the GCC AI Pulse, based on the BCG 2025 AI Maturity Matrix. In this inaugural study, we assess the development of AI across the six GCC nations using BCG’s flagship ASPIRE framework — measuring AI Ambition, Skills, Policy, Investment, Research, and Ecosystem across 30+ indicators. Leveraging the results allows for a deeper understanding of the readiness of each country to scale AI initiatives in service of its national ambition and global aspiration.